(Write an introduction of 150 words + A firm profile of 200 words) for a report analysing the market position and financial performance of Astrazeneca (AZN) and GSK (GSK) companies
The question: I am employed as a business business research analysts at Art Vandelay & Co. Wealth Management. Mr Vandelay is currently looking for sound investment opportuni-Ties in the United Kingdom which he could recommend to a new high-profile client, Dr C. Kramer.
To help him, your team has to produce an in-depth report on a company that he assigned to you, which will allow him to gain a better understanding of its business, the environment in which it operates, and its financial health and recent performance. Mr Vandelay is particularly keen to find out whether your team would recommend taking a long position in that company (i.e. investing in it) or a short position in it (i.e. betting against it).
INTRODUCTION: This section should outline the subject of your report, the scope of your analysis and its broader context, as well as your key findings. (150 WORDS)
THE FIRM PROFILE: a brief but thorough summary of the companies (Astrazeneca (AZN) and GSK (GSK)) history, main activities, key markets and products, etc.; (200 words )
The attached file clarifies the whole report.